The European Commission has decided to slap Google and Apple with antitrust charges. The news comes despite American President Trump vowing to block the EU for overseas extortion of American tech giants.
The EC which is deemed the executive body for the EU mentioned how Google’s parent firm Alphabet breached the DMA which is a landmark law designed to tackle serious competition problems present inside Search and Google Play.
The latest bloc targeted Google Search for giving preference to its own services over other archrivals in the industry. This phenomenon known as self-preferencing is usually not allowed under the Digital Markets Act.
The European Union also shared how Google Play stops app developers from freely driving consumers to different alternatives. In reply to the actions carried out by the EU, Google shared how such actions were harming both its business and clients. The company provided examples of changes that it made to search results so it could comply with the DMA.
This means allowing traffic to divert towards other intermediate platforms which it claims gave rise to higher costs for clients. The findings of the commission are making the company make more changes to display certain kinds of Search results, Google confirmed. This means it might be more difficult for people to nail the right search and reduce traffic diverted to different businesses in the EU. Google disagrees with the accusations.
Meanwhile, the EC is also sharing with the world how Apple needs to make similar changes to better comply with the Digital Markets Act. Through such interoperability obligations through EU competition rules, it hopes Apple can level the competition playing field.
This includes giving other platforms the chance to communicate with one another more simply. So users can port data from one place to the next without facing Apple’s restrictions. For the iPhone maker, it means giving third parties the chance to create more innovative goods and services on the tech giant’s gatekeeper apps.
In reply to the measures taken by the EU, Apple shared how the decision puts red tape on the organization and slows down its ability to provide innovation to various users inside the EU. This also means Apple might be giving away new features without any additional cost to firms that do not play by any similar kinds of rules.
The EU hopes to work closely with tech giants and establish a positive and healthy competition landscape as shared in the latest press statement with media outlet CNBC.
Now what is interesting is how Donald Trump has threatened to slam the EU with a new tariff which it feels is necessary. According to the Trump administration, excessive regulation of American tech giants is unfair and unacceptable.
This is why they threatened to impose new taxes on Europe to prevent overseas extortion of big tech firms through means like digital services taxes, policies, and serious measures. In reply to that, the EU threatened to make use of anti-coercion instruments that enable such practices to arise.
Image: DIW-Aigen
Read next: Leaked: Google’s Hidden AI Search Options Could Transform How You Find Information!
The EC which is deemed the executive body for the EU mentioned how Google’s parent firm Alphabet breached the DMA which is a landmark law designed to tackle serious competition problems present inside Search and Google Play.
The latest bloc targeted Google Search for giving preference to its own services over other archrivals in the industry. This phenomenon known as self-preferencing is usually not allowed under the Digital Markets Act.
The European Union also shared how Google Play stops app developers from freely driving consumers to different alternatives. In reply to the actions carried out by the EU, Google shared how such actions were harming both its business and clients. The company provided examples of changes that it made to search results so it could comply with the DMA.
This means allowing traffic to divert towards other intermediate platforms which it claims gave rise to higher costs for clients. The findings of the commission are making the company make more changes to display certain kinds of Search results, Google confirmed. This means it might be more difficult for people to nail the right search and reduce traffic diverted to different businesses in the EU. Google disagrees with the accusations.
Meanwhile, the EC is also sharing with the world how Apple needs to make similar changes to better comply with the Digital Markets Act. Through such interoperability obligations through EU competition rules, it hopes Apple can level the competition playing field.
This includes giving other platforms the chance to communicate with one another more simply. So users can port data from one place to the next without facing Apple’s restrictions. For the iPhone maker, it means giving third parties the chance to create more innovative goods and services on the tech giant’s gatekeeper apps.
In reply to the measures taken by the EU, Apple shared how the decision puts red tape on the organization and slows down its ability to provide innovation to various users inside the EU. This also means Apple might be giving away new features without any additional cost to firms that do not play by any similar kinds of rules.
The EU hopes to work closely with tech giants and establish a positive and healthy competition landscape as shared in the latest press statement with media outlet CNBC.
Now what is interesting is how Donald Trump has threatened to slam the EU with a new tariff which it feels is necessary. According to the Trump administration, excessive regulation of American tech giants is unfair and unacceptable.
This is why they threatened to impose new taxes on Europe to prevent overseas extortion of big tech firms through means like digital services taxes, policies, and serious measures. In reply to that, the EU threatened to make use of anti-coercion instruments that enable such practices to arise.
Read next: Leaked: Google’s Hidden AI Search Options Could Transform How You Find Information!
