TikTok just confirmed the launch of its new and improved subscription monetization feature for creators. The company says only those creators who come under its eligibility criteria can benefit.
However, only a selected number of regions were outlined including Brazil, Spain, the UK, Indonesia, Germany, South Korea, the US, and then Japan. The company spoke about how it hopes to expand this to several markets in the next few weeks.
The official launch comes after the company spoke about the renaming of LIVE Subscription monetization instead of the old monetization feature. The great part is that it will include non-live creators.
The subscription is the company’s reply to Patreon that allows sharing exclusive content to those paying users. The platform is also competing with other arch-rivals in the industry giving creators more benefits. This includes Instagram and YouTube. Both apps are favorites among the creator ecosystem as they provide growth in earnings through more access and perks.
The expansion will provide more paying users with exclusive benefits that entail better content and perks. What’s interesting is how three separate tiers are up for grabs at different pricing plans. Every single one of them will give exclusive perks for a fee charged every month.
Subscribers can attain exclusive content in the form of more live streaming, videos, and notes that regular users cannot access. They will also get communication channels such as the popular Sub-Space. The latter is the name reserved for a location where creators interact with subscribers.
Subscribers will similarly get special stickers that they can use for LIVE sessions and amongst those include badges. Such things pop up against their names on profiles and inside the comments section.
Creators will also be giving out custom perks that are designed for the community space. One spokesperson for the platform says in an email that customized benefits will be up for grabs and creators can choose what they want from a long list. Common examples provided are Discord roles, BTS videos, shoutouts, and requests for performance.
To access this new Subscription offering, the eligibility criteria must be met. Creators need to be 18 in age and have 10k followers with 100k views on videos. Meanwhile, their creator accounts should have a good standing tag to benefit.
Image: TikTok
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However, only a selected number of regions were outlined including Brazil, Spain, the UK, Indonesia, Germany, South Korea, the US, and then Japan. The company spoke about how it hopes to expand this to several markets in the next few weeks.
The official launch comes after the company spoke about the renaming of LIVE Subscription monetization instead of the old monetization feature. The great part is that it will include non-live creators.
The subscription is the company’s reply to Patreon that allows sharing exclusive content to those paying users. The platform is also competing with other arch-rivals in the industry giving creators more benefits. This includes Instagram and YouTube. Both apps are favorites among the creator ecosystem as they provide growth in earnings through more access and perks.
The expansion will provide more paying users with exclusive benefits that entail better content and perks. What’s interesting is how three separate tiers are up for grabs at different pricing plans. Every single one of them will give exclusive perks for a fee charged every month.
Subscribers can attain exclusive content in the form of more live streaming, videos, and notes that regular users cannot access. They will also get communication channels such as the popular Sub-Space. The latter is the name reserved for a location where creators interact with subscribers.
Subscribers will similarly get special stickers that they can use for LIVE sessions and amongst those include badges. Such things pop up against their names on profiles and inside the comments section.
Creators will also be giving out custom perks that are designed for the community space. One spokesperson for the platform says in an email that customized benefits will be up for grabs and creators can choose what they want from a long list. Common examples provided are Discord roles, BTS videos, shoutouts, and requests for performance.
To access this new Subscription offering, the eligibility criteria must be met. Creators need to be 18 in age and have 10k followers with 100k views on videos. Meanwhile, their creator accounts should have a good standing tag to benefit.
Read next: New Survey Shows What Companies Think of AI Adoption and the Challenges They Are Facing
