Search Engine Land conducted a survey about salary and careers in 2024 for the search market and the data revealed that the gender pay gap is increasing in search marketing with men making 36% more than women on average in 2024. The survey also revealed that both women and men are satisfied with the jobs they are currently doing, even though women were more likely to receive promotions or change jobs.
In 2024, an average of $130,000 was earned by men while women earned $95,500 average, which is a 36% difference in pay between both genders. In 2023, men earned $105,250 on average while women earned an average of $83,265 in 2023. So, men earned 26% more than women in 2023. The pay disparity is increasing in 2024 with women just getting 82% to 84% of what men earn in the US by working full time.
If we talk about senior positions, there is slightly less disparity but it present nonetheless. Women earn 8% less than men in senior positions. Men earn $175,479 while women earn $162,943 in director level jobs in 2024. For managerial and staff positions, women get $85,114 on average while men get $107,026, with a pay difference of 26%.
In 2023, 23% of women changed jobs or got promoted compared to 10% of men. 25% of men changed jobs or got promoted as compared to women (38%) in the past 12 months. The survey also talked about job satisfaction with women being more satisfied with their current roles or jobs than men. In 2023, both men and women were not much satisfied with their jobs. In 2024, 20% of men and 18% of women are extremely satisfied with their roles while 45% of men and 50% of women are somewhat satisfied.
Take a look at below charts for more insights:
Read next: AI Overviews Hit New Low On Google With Less Than 7% Of Queries On Display
In 2024, an average of $130,000 was earned by men while women earned $95,500 average, which is a 36% difference in pay between both genders. In 2023, men earned $105,250 on average while women earned an average of $83,265 in 2023. So, men earned 26% more than women in 2023. The pay disparity is increasing in 2024 with women just getting 82% to 84% of what men earn in the US by working full time.
If we talk about senior positions, there is slightly less disparity but it present nonetheless. Women earn 8% less than men in senior positions. Men earn $175,479 while women earn $162,943 in director level jobs in 2024. For managerial and staff positions, women get $85,114 on average while men get $107,026, with a pay difference of 26%.
In 2023, 23% of women changed jobs or got promoted compared to 10% of men. 25% of men changed jobs or got promoted as compared to women (38%) in the past 12 months. The survey also talked about job satisfaction with women being more satisfied with their current roles or jobs than men. In 2023, both men and women were not much satisfied with their jobs. In 2024, 20% of men and 18% of women are extremely satisfied with their roles while 45% of men and 50% of women are somewhat satisfied.
Take a look at below charts for more insights:
Read next: AI Overviews Hit New Low On Google With Less Than 7% Of Queries On Display
