CIRP has published its new study which shows that many Android users are switching to iPhone. Even though many Android users are switching to Apple devices, iPhone 15 sales are still lower than iPhone 14. This can have positive as well as negative effects. In June 2023, 10% of Android users switched to iPhone but now the percentage has reached 17% in June 2024.
This increase in customers may look good for Apple but it is opposite from that. Many Android users who are switching to iPhone say that they don't need the latest iPhone from Apple as they are happy to buy the iPhone with the new OS at a reasonable price. This could result in weaker sales of latest iPhone models, like iPhone 15 right now.
In addition to that, CIRP also reports that there are only a few iPhone users who are upgrading to the latest model. iPhone users used to upgrade to new models as soon as they could, which was always advantageous to Apple. But users not upgrading their iPhone is leading to lower sales of latest models. If we compare the data of Android switchers in March 2024, 17% of Android users switched to iPhone in Q2 which is the highest since 2017 (21%).
Read next: Researchers Are Trying to Identify Deep Fakes Using Astronomy Methods
This increase in customers may look good for Apple but it is opposite from that. Many Android users who are switching to iPhone say that they don't need the latest iPhone from Apple as they are happy to buy the iPhone with the new OS at a reasonable price. This could result in weaker sales of latest iPhone models, like iPhone 15 right now.
In addition to that, CIRP also reports that there are only a few iPhone users who are upgrading to the latest model. iPhone users used to upgrade to new models as soon as they could, which was always advantageous to Apple. But users not upgrading their iPhone is leading to lower sales of latest models. If we compare the data of Android switchers in March 2024, 17% of Android users switched to iPhone in Q2 which is the highest since 2017 (21%).
Read next: Researchers Are Trying to Identify Deep Fakes Using Astronomy Methods
