Google Enhances Its AI Search Results With New Features And Better Performance

Just as you thought that tech giant Google’s efforts regarding its generative AI searches have gone down the drain, here comes some more exciting news on this front.

The tech giant wants the world to know that it still has what it takes to enhance its AI searches in a manner that provides better performance and quicker turnaround speed. Above all, users can make the most of its latest lineup of features too.

We agree that the firm has not really lived up to the great hype and expectations many may have had regarding its long list of projects but we feel things are getting more polished on that front.

The list is expansive and we’re seeing the core undergoing massive change to entail pictures and video inside text. This simply combines several search modes into a single layout. Moreover, Google says it’s delivering pictures to assist with the illustration of topics on this AI result front.

It’s like providing the right context for animals and objects that get named in your replies for search. Similarly, video-based results would also be included now, especially in those cases where a demo can end up benefiting far greater than something that’s static in nature.

These aren’t very familiar features for anyone that makes use of the Search offering on a daily basis but it’s a clear sign that shows how the company is growing on its AI front and could soon produce unique results that go above and beyond the usual search.


We’ll be seeing the tech giant launch this embedding of images and videos to search results as early as next week. But remember, only those that have joined its Labs initiative can benefit in terms of generative AI results on Google’s Search Engine.

It’s been hard for Google to really provide the best AI context to its replies but it did reveal how the goal was centered around this since day one. But now, we feel the matter is clearly getting resolved to a much greater extent than before through the addition of source links on the actual source or by linking websites where the data was printed.

But to really provide users with the best content out there today and to ensure they can rightly judge how timely the results are, the firm is adding publishing dates too near those links. This just makes it so much simpler to comprehend how outdated the data may be and whether or not it serves any more useful purpose.

Last but not least, we’re hearing more about the search engine giant celebrating success after attaining great AI overviews. The new list of changes is doing wonders as they’re reducing the time taken to generate results by 50%. And that means saying hello to quicker user delivery.

This certainly equates to less server costs simultaneously and makes it so much simpler to scale it to a wider audience.

People that had AI search ticked in the past few months have noticed how they’ve had little to no problems regarding slow delivery. It’s actually quite fast and no speed increase was observed too.

But what critics do feel can help make the experience better is when search results don’t jump from one place to the next after the delivery and display of the AI results. Still, we can simply see how hard tech giant Google is working to make the user experience more refined than ever with the help of AI tools.

For now, we’re waiting for the launch of these features for the masses and the response they attain.

Read next: Google Search Is Getting Smarter As Company Makes Minor Changes For Better User Experience
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