TikTok’s Handy Virtual Assistant Might Help Creators Make More Content

Catering to content creators has been a prime focus for social media platforms because of the fact that this is the sort of thing that could potentially end up greatly increasing user footprint. TikTok is no different, with the short form video app doubling down on its push to attract as many creators as possible to its platform. In the interests of aiding content creators in maximizing their content output, TikTok has just released a new virtual assistant dubbed the TikTok Creative Assistant.

With all of that having been said and now out of the way, it is important to note that this virtual assistant can provide some key insights into how content works on the platform. It will address any and all queries that creators might have, along with providing analytics for the top performing ads that creators might want to learn from.

What’s more, TikTok is looking to help creators streamline their scripts and make them more cohesive than might have been the case otherwise. This will serve to improve content quality above the board, though it remains to be seen how many users will accept TikTok’s assistance on this front.

For example, if you want to learn which hashtags are exhibiting the best performance of all, TikTok Creative Assistant should have you covered. Creators will also get the chance to have TikTok Creative Assistant draft a script on their behalf. Alternatively, they can use the virtual assistant to optimize their scripts based on the desires and needs of the average TikTok user with all things having been considered and taken into account.

The ideal way to use this virtual assistant is by first and foremost attempting to identify what your own goals are. TikTok has been quite clear about the reality that this virtual assistant is in no way meant to replace human beings. Scriptwriters and other professionals might still be necessary, but TikTok Creative Assistant seems like a useful addition to the creator toolkit. It will be interesting to see if this spurs more content creation in the manner that TikTok is hoping for with its current strategy.


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