As the long awaited 8 billion world population mark expected to be surpassed in October of this year, the traffic on the internet is predicted to see a veritable explosion. In spite of the fact that this is the case, different countries will provide their own proportional share of the traffic which often won’t be relative to their resident populations.
With all of that having been said and now out of the way, it is important to note that women are disproportionately represented in this regard. Women account for 49.7% of the global population, yet they only make up around 42% of all internet traffic. This 16% gap goes to show that there is a massive gender disparity online, and a similar gap can be seen in terms of national traffic as well.
The US has a 4.25% share of the global population, but 17.42% of all internet traffic comes from this nation with all things having been considered and taken into account. 97% of the US population has internet access which is useful because of the fact that this is the sort of thing that could potentially end up generating much more traffic for the top 100 websites.
Coming in second is Japan with a 5.91% share of worldwide internet traffic, despite only possessing 1.54% of the world’s population.
Meanwhile in India, where 17.7% of the world resides, another enormous gap can be seen since only 5.75% of internet traffic comes from this South Asian nation. However, India has a higher proportional share than China. 18.47% of the world’s population lives in China, yet it only possesses a 4.2% share of internet traffic.
This trend might start to change as more Indians and Chinese people gain internet access, but it may take a long time for non-US or Western sources to obtain the lion’s share of internet traffic. The UK does well too, with 3.55% of internet traffic coming from the British Isles despite it possessing just 0.87% of the global population, which just goes to show how disproportionate such things can be.
H/T: Similar Web
Read next: Only 40% of People Can Identify Bots from Humans
With all of that having been said and now out of the way, it is important to note that women are disproportionately represented in this regard. Women account for 49.7% of the global population, yet they only make up around 42% of all internet traffic. This 16% gap goes to show that there is a massive gender disparity online, and a similar gap can be seen in terms of national traffic as well.
The US has a 4.25% share of the global population, but 17.42% of all internet traffic comes from this nation with all things having been considered and taken into account. 97% of the US population has internet access which is useful because of the fact that this is the sort of thing that could potentially end up generating much more traffic for the top 100 websites.
Coming in second is Japan with a 5.91% share of worldwide internet traffic, despite only possessing 1.54% of the world’s population.
Meanwhile in India, where 17.7% of the world resides, another enormous gap can be seen since only 5.75% of internet traffic comes from this South Asian nation. However, India has a higher proportional share than China. 18.47% of the world’s population lives in China, yet it only possesses a 4.2% share of internet traffic.
This trend might start to change as more Indians and Chinese people gain internet access, but it may take a long time for non-US or Western sources to obtain the lion’s share of internet traffic. The UK does well too, with 3.55% of internet traffic coming from the British Isles despite it possessing just 0.87% of the global population, which just goes to show how disproportionate such things can be.
H/T: Similar Web
Read next: Only 40% of People Can Identify Bots from Humans