Computational giant Microsoft is laying down a new policy regarding advertising and it has people applauding the decision.
The company says it would only be allowing those advertisers to put out campaigns on its platforms that have achieved verification. In the same way, the firm says it is on a mission to include a new advertising library where users get the chance to see ads that comes across the Bing platform and continue to be displayed in the European Union.
In case you happen to be wondering why we or anyone else would care, well, the answer is simple. You as a user would be required to complete the whole requirement process needed for verification to ensure no hindrance takes place in your entire advertising delivery ordeal.
This particular program for advertising verification came forward in June of last year and since then, we’ve seen the company lay out a timeframe of key events that need to be looked over.
The company says that July 1 is the deadline for new advertisers to get verification before the tech giant can serve advertisements. Then by the middle of July, if it’s not done, they’ll be allowed to deal with the company’s support team to sort out any issues regarding verification for accounts.
Then starting in August, the company hopes to only allow ads on its platforms that have been given the green signal of being verified.
But many advertisers were wondering what it is that they might be able to witness when such ads are allowed on Microsoft’s platforms. The answer is the name and exact location where the ads are being displayed. Similarly, the firm or person who pays for the ad would be allowed and in the same way, data regarding why such information is on display would be included.
Last but not least, the tech giant adds how its new advertising library is something that it’s super excited about. This would allow all kinds of users to see all types of ads that are put out across Bing and those which end up having some sort of impression across the EU. Hence, those in search of advertisements in the library through the name and words of an advertiser would be seen across its advertising creative endeavor.
In the same way, they would be adding all sorts of details and data linked to an advertiser across its own ad library.
Read next: Microsoft Edge’s Market Share Drops Below 10% While Safari Continues to Gain Ground
The company says it would only be allowing those advertisers to put out campaigns on its platforms that have achieved verification. In the same way, the firm says it is on a mission to include a new advertising library where users get the chance to see ads that comes across the Bing platform and continue to be displayed in the European Union.
In case you happen to be wondering why we or anyone else would care, well, the answer is simple. You as a user would be required to complete the whole requirement process needed for verification to ensure no hindrance takes place in your entire advertising delivery ordeal.
This particular program for advertising verification came forward in June of last year and since then, we’ve seen the company lay out a timeframe of key events that need to be looked over.
The company says that July 1 is the deadline for new advertisers to get verification before the tech giant can serve advertisements. Then by the middle of July, if it’s not done, they’ll be allowed to deal with the company’s support team to sort out any issues regarding verification for accounts.
Then starting in August, the company hopes to only allow ads on its platforms that have been given the green signal of being verified.
But many advertisers were wondering what it is that they might be able to witness when such ads are allowed on Microsoft’s platforms. The answer is the name and exact location where the ads are being displayed. Similarly, the firm or person who pays for the ad would be allowed and in the same way, data regarding why such information is on display would be included.
Last but not least, the tech giant adds how its new advertising library is something that it’s super excited about. This would allow all kinds of users to see all types of ads that are put out across Bing and those which end up having some sort of impression across the EU. Hence, those in search of advertisements in the library through the name and words of an advertiser would be seen across its advertising creative endeavor.
In the same way, they would be adding all sorts of details and data linked to an advertiser across its own ad library.
Read next: Microsoft Edge’s Market Share Drops Below 10% While Safari Continues to Gain Ground
