Over a Quarter of Internet Users Say Their Browsers Are Too Cluttered

The internet has become a core component of the daily routines of billions of people around the world. According to recent data, over 5 billion people spend approximately 6 and half hours a day surfing the web, but there is a major problem that prevents their user experience from being optimized. Research conducted at Aalto University revealed that approximately 25% of people that use the internet everyday are beginning to get frustrated by cluttered web browsers.

Based on the findings in this research, users need to open up multiple tabs if they are attempting to conduct some kind of research. With all of that having been said and now out of the way, it is important to note that users are often hesitant to close tabs since this can make their research more challenging than might have been the case otherwise.

Additionally, users are facing problems with trying to perform an assortment of diverse tasks on one web browser. Most users have tabs open that service a wide array of needs because of the fact that this is the sort of thing that could potentially end up getting everything done in time. However, this leads to even more clutter, and as more and more tabs are opened, this clutter only becomes worse.

The only way to reduce this stress is to adopt a problem centric strategy that will lead users to modifying their behaviors. Closing a tab after you are done using it can allow you to decrease stress levels, but in spite of the fact that this is the case, most users prefer to just not think about stress while they are in the midst of experiencing it.

The purpose of this research was to shed some light on usage practices and how they can be changed to meet the needs of the day. Pop ups and other forms of ads might worsen the level of clutter that is inherent to browsers, which makes it necessary for companies like Google to do what they can to decrease intrusive ads such as these ones as soon as possible.




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