Meta has gone all in on VR because of the fact that this is the sort of thing that could potentially end up boosting its Metaverse plans. However, VR goggles have failed to capture all that much attention from consumers. A survey that was just released by Piper Sandler just revealed how little consumers in the teenager category care about such products with all things having been considered and taken into account.
According to this survey, around 29% of teens said that they own a VR headset. In spite of the fact that this is the case, only 4% of the teenagers that own these headsets stated that they use them daily, with 14% saying that they use them on a weekly basis. What this essentially entails is that less than 1% of American teenagers who responded to this survey use VR headsets every day.
Some industry insiders are claiming that this is all just a part of VR being a new piece of tech, but with all of that having been said and now out of the way it is important to note that most teens aren’t planning to buy them in the future. Out of all of the teenagers who participated in this survey, just 7% said that they intend to purchase a headset at any point. 53% said that they were either unsure or simply uninterested.
This seems to suggest that VR will have a harder time getting off of the ground than might have been the case otherwise. Meta is banking on VR being the future, but it seems that they missed the mark. AI is now the name of the game, and Meta might not have all that many supporters if it sticks with its VR based metaverse mission.
It will be interesting to see if these reduced sales have any impact on Meta’s strategy moving forward. The facts and figures just don’t seem to support the notion that the metaverse will be a driving force in the world of tech in the future, even if it is being offered by one of the biggest tech companies out there.
Read next: Shocking Truths: Which Consumer Electronics Cause the Most Injuries?
According to this survey, around 29% of teens said that they own a VR headset. In spite of the fact that this is the case, only 4% of the teenagers that own these headsets stated that they use them daily, with 14% saying that they use them on a weekly basis. What this essentially entails is that less than 1% of American teenagers who responded to this survey use VR headsets every day.
Some industry insiders are claiming that this is all just a part of VR being a new piece of tech, but with all of that having been said and now out of the way it is important to note that most teens aren’t planning to buy them in the future. Out of all of the teenagers who participated in this survey, just 7% said that they intend to purchase a headset at any point. 53% said that they were either unsure or simply uninterested.
This seems to suggest that VR will have a harder time getting off of the ground than might have been the case otherwise. Meta is banking on VR being the future, but it seems that they missed the mark. AI is now the name of the game, and Meta might not have all that many supporters if it sticks with its VR based metaverse mission.
It will be interesting to see if these reduced sales have any impact on Meta’s strategy moving forward. The facts and figures just don’t seem to support the notion that the metaverse will be a driving force in the world of tech in the future, even if it is being offered by one of the biggest tech companies out there.
Read next: Shocking Truths: Which Consumer Electronics Cause the Most Injuries?
