Meta’s New Mini-Site Could Help Businesses Protect Their IP

Meta often tries to position itself as a big fish that’s not afraid to fight for the little guy, and their brand new mini-site could actually be a positive step on that front. The so called Rights Manager site is meant to provide small businesses owners with an overview of their intellectual property rights on Meta’s apps, as well as scan these apps for any copyright theft that might be occurring.

Meta’s rights policies are still taking shape, but in spite of the fact that this is the case this site is looking to shed some light on what is currently going on which is a step that many are commending the platform for. Brands can upload images of their wares onto the site, after which it will become a lot easier for them to get notified about IP violations than might have been the case otherwise.

With all of that having been said and now out of the way, it is important to note that this is a big part of Meta’s ecommerce push. The tech giant wants brands to be able to trust the platform, and with the concerning number of fakes that are being pedalled on both Facebook and Instagram, it’s no surprise that Meta is trying to focus this much on damage control.

This isn’t the first time that Meta is trying to improve things on this front either. Back in October, brands with a good relationships with Meta were able to get instant takedowns, and this will add some more tools into the mix that will help bring brands onto the platform.

Meta will be looking to do whatever it can because of the fact that this is the sort of thing that could potentially end up changing its business model for the better. The tech corporation has been having a rough time of it with a plummeting stock price being just one of its many woes. The company is losing billions of dollars a year, and this ecommerce push might help fund the expensive metaverse experiment that Mark Zuckerberg seems dead set on following through with.


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