Twitter co-founder and former CEO Jack Dorsey have recently taken to the platform, expressing his regret over letting it become a company.
The last few years have not been kind to Twitter, and I’m sure no one’s been feeling it more than Jack Dorsey. Sure, the man may not be CEO anymore, and he’s probably more than well off with both his popular social media platform along with projects such as Block Inc. raking in a profit. However, Twitter’s still his creation, and he still has a voice in the company. For someone to look back on where they started with a platform and note just how far they’ve come from that premise must be tough. Twitter’s going through a bit of a transitional period, and along with this shift there comes a significant amount of turmoil.
First off, there’s the fact that Twitter’s becoming less and less popular with the younger generation; gen Z’s consistently displayed a penchant for more audio-visual content in their social media experiences, which Twitter isn’t exactly the best at providing. I’ll give Jack Dorsey a ton of credit for what he’s accomplished, though; a microblogging social media platform isn’t exactly the sort of niche that most people would have shot for, but he realized just how successful it would have been with millennials growing into both the internet and their own opinions. They needed a platform to vent, and he provided it. However, with microblogging being such a specific niche, it seems that Twitter’s novelty has much outrun its course.
The second source of turmoil has been Elon Musk’s erratic decision to buy Twitter and his subsequent decision to chicken out. At least I believe that’s what the professional terminology is; I’ve heard it being referred to as making like a tree and leaving as well. Workshopping my poor standup material aside, this entire process has led to a lot of dirty laundry being aired out. Twitter’s currently embroiled in a lawsuit against Elon Musk over his backing out of the deal, multiple high-level executives have also become whistleblowers in the process; ratting out Twitter over its poor security measure against phishing attacks and spam accounts.
While that last one’s rather unforgivable to me, I still feel just a little bad for Jack Dorsey. His regret over allowing Twitter to become a company feels genuine; with so much going on at the same time, it’s much easier to look back at simpler times. When Twitter was successful and was unburdened by leakers, hackers, lawsuits, and a growing lack of general interest.
Read next: Twitter is working on the shopping section and that chat feature for communities
The last few years have not been kind to Twitter, and I’m sure no one’s been feeling it more than Jack Dorsey. Sure, the man may not be CEO anymore, and he’s probably more than well off with both his popular social media platform along with projects such as Block Inc. raking in a profit. However, Twitter’s still his creation, and he still has a voice in the company. For someone to look back on where they started with a platform and note just how far they’ve come from that premise must be tough. Twitter’s going through a bit of a transitional period, and along with this shift there comes a significant amount of turmoil.
First off, there’s the fact that Twitter’s becoming less and less popular with the younger generation; gen Z’s consistently displayed a penchant for more audio-visual content in their social media experiences, which Twitter isn’t exactly the best at providing. I’ll give Jack Dorsey a ton of credit for what he’s accomplished, though; a microblogging social media platform isn’t exactly the sort of niche that most people would have shot for, but he realized just how successful it would have been with millennials growing into both the internet and their own opinions. They needed a platform to vent, and he provided it. However, with microblogging being such a specific niche, it seems that Twitter’s novelty has much outrun its course.
The second source of turmoil has been Elon Musk’s erratic decision to buy Twitter and his subsequent decision to chicken out. At least I believe that’s what the professional terminology is; I’ve heard it being referred to as making like a tree and leaving as well. Workshopping my poor standup material aside, this entire process has led to a lot of dirty laundry being aired out. Twitter’s currently embroiled in a lawsuit against Elon Musk over his backing out of the deal, multiple high-level executives have also become whistleblowers in the process; ratting out Twitter over its poor security measure against phishing attacks and spam accounts.
While that last one’s rather unforgivable to me, I still feel just a little bad for Jack Dorsey. His regret over allowing Twitter to become a company feels genuine; with so much going on at the same time, it’s much easier to look back at simpler times. When Twitter was successful and was unburdened by leakers, hackers, lawsuits, and a growing lack of general interest.
Read next: Twitter is working on the shopping section and that chat feature for communities
