Twitter has been getting a lot of press these past few months, and most of it has not been all that positive with all things having been considered and taken into account. After founder Jack Dorsey left the CEO position and was replaced by Parag Agrawal, Elon Musk entered the fray and tried to buy the company in a hostile takeover. The constant back and forth between these two parties created a lot of friction, and the deal has still not been settled as of yet.
In spite of the fact that this is the case, Twitter has continued its moderate rate of revenue growth in the month of May. The company’s combined revenue from its iOS and Android apps exceeded $434,000 in May, and with all of that having been said and now out of the way it is important to note that this represents an 18% growth over the previous month.
90% of this revenue came from its iOS users, and this net revenue already has App Store and Play Store fees deducted from it because of the fact that this is the sort of thing that could potentially end up more accurately representing the income that the company received from this source. Another important thing to note here is that Twitter’s 18% growth rate in mobile app revenue is the same growth rate it experienced in April, so the social media platform has managed to keep things relatively consistent on that front.
However, some are questioning why Twitter’s revenue stream from its mobile app is still so low when compared to other platforms. That might be because Twitter is not doing much to boost in app purchases, with Twitter Blue still being a somewhat vague and improperly formed feature that few users are going for.
Twitter is growing, that much is certain, but is this rate of growth enough to sustain it in the long term? Faced with the disruptive influence of Musk coupled with numerous competitors, Twitter might have to take drastic action to see exponential growth rate that can help it face off with other platforms.
H/T: AF.
Read next: Twitter Sets Ambitious 13 Million Daily Active User Growth Target For This Quarter
In spite of the fact that this is the case, Twitter has continued its moderate rate of revenue growth in the month of May. The company’s combined revenue from its iOS and Android apps exceeded $434,000 in May, and with all of that having been said and now out of the way it is important to note that this represents an 18% growth over the previous month.
90% of this revenue came from its iOS users, and this net revenue already has App Store and Play Store fees deducted from it because of the fact that this is the sort of thing that could potentially end up more accurately representing the income that the company received from this source. Another important thing to note here is that Twitter’s 18% growth rate in mobile app revenue is the same growth rate it experienced in April, so the social media platform has managed to keep things relatively consistent on that front.
However, some are questioning why Twitter’s revenue stream from its mobile app is still so low when compared to other platforms. That might be because Twitter is not doing much to boost in app purchases, with Twitter Blue still being a somewhat vague and improperly formed feature that few users are going for.
Twitter is growing, that much is certain, but is this rate of growth enough to sustain it in the long term? Faced with the disruptive influence of Musk coupled with numerous competitors, Twitter might have to take drastic action to see exponential growth rate that can help it face off with other platforms.
H/T: AF.
Read next: Twitter Sets Ambitious 13 Million Daily Active User Growth Target For This Quarter
