Google is arguably one of the most influential corporations in the world right now, and it often attempts to use this influence to help make the world a better place. One of the major goals that Google has been trying to work towards has involved them attempting to make a world that is solely reliant on carbon free energy by 2030 because of the fact that this is the sort of thing that could potentially end up reducing the damage that is currently being done to the planet.
It turns out that Google has managed to make some significant progress in this regard by creating a new tool that they are calling T-EACs. This stands for Time-based Energy Attribution Certificates, and with all of that having been said and now out of the way it is important to note that these certificates can make it a lot easier to track the kind of energy that is being used so that proper changes can be made to transition to sustainable and carbon neutral energy resources.
The tech juggernaut is now trying to partner with a wide range of clean energy providers for the purposes of improving energy usage tracking. These certificates have now been upgraded to start offering hourly updates for energy tracking so that companies are more incentivized to eschew harmful energy that is causing climate change. One of the organizations that Google has partnered with so far in the US is M-RETS which specializes in tracking hourly certificates and validating them to ensure that they have been properly attributed.
Google has also partnered with various companies in Europe including Energinet which is a Danish company that manages the power grid in that country. It will be exciting to see how these certificates can impact the preferences that various companies might have when it comes to the kind of energy that they tend to use. Big corporations definitely need to play their part in helping repair our rapidly deteriorating planet with all things having been considered and taken into account, so this is a good step taken by Google.
Read next: Google enables a new AdSense feature "Related Search for Content" to help marketers generate more Ads revenue
It turns out that Google has managed to make some significant progress in this regard by creating a new tool that they are calling T-EACs. This stands for Time-based Energy Attribution Certificates, and with all of that having been said and now out of the way it is important to note that these certificates can make it a lot easier to track the kind of energy that is being used so that proper changes can be made to transition to sustainable and carbon neutral energy resources.
The tech juggernaut is now trying to partner with a wide range of clean energy providers for the purposes of improving energy usage tracking. These certificates have now been upgraded to start offering hourly updates for energy tracking so that companies are more incentivized to eschew harmful energy that is causing climate change. One of the organizations that Google has partnered with so far in the US is M-RETS which specializes in tracking hourly certificates and validating them to ensure that they have been properly attributed.
Google has also partnered with various companies in Europe including Energinet which is a Danish company that manages the power grid in that country. It will be exciting to see how these certificates can impact the preferences that various companies might have when it comes to the kind of energy that they tend to use. Big corporations definitely need to play their part in helping repair our rapidly deteriorating planet with all things having been considered and taken into account, so this is a good step taken by Google.
Read next: Google enables a new AdSense feature "Related Search for Content" to help marketers generate more Ads revenue