While Facebook has managed to reign supreme in the world of social media, the social networking platform is not content with resting on its laurels and generally wants to expand into as many different areas as possible. One area that Facebook has been trying to get into for quite some time now is video streaming but it has been facing quite a bit of difficulty in this department and a big part of the reason why that is the case has to do with the fact that YouTube has always reigned supreme in this regard.
Facebook has managed to make itself a decent place for video content in spite of the fact that there are so many roadblocks but one area of streaming that it hasn’t managed to break into at all is music videos and the reason behind this is that artists that are signed to US record labels often can’t give Facebook the rights to their videos which means that they can only post at most a snippet of what they are offering and people would end up going to YouTube in order to facilitate their watching of the entire video that they had been hoping to see.
This issue might soon become a thing of the past because Facebook has managed to bring three of the biggest record labels in the US, namely Universal Music Group, Sony Music Entertainment and Warner Music Group, to the table. The discussions started in December and they have slowly lead to things improving on Facebook. Now licensed music can at the very least run in the background of big videos on the platform and this is definitely a step in the right direction. While it is still unknown whether or not Facebook would get the rights it wants, the progress made seems to indicate that it might just happen soon which would pose a problem for YouTube.
Photo: Jakub Porzycki/NurPhoto via Getty Images
Hat Tip: Cnet.
Read next: Facebook’s New Report on the Impacts of Lockdowns on SMBs Reveals That 26% of Businesses across the Globe Had to Shut Their Operations Between Jan and May
Facebook has managed to make itself a decent place for video content in spite of the fact that there are so many roadblocks but one area of streaming that it hasn’t managed to break into at all is music videos and the reason behind this is that artists that are signed to US record labels often can’t give Facebook the rights to their videos which means that they can only post at most a snippet of what they are offering and people would end up going to YouTube in order to facilitate their watching of the entire video that they had been hoping to see.
This issue might soon become a thing of the past because Facebook has managed to bring three of the biggest record labels in the US, namely Universal Music Group, Sony Music Entertainment and Warner Music Group, to the table. The discussions started in December and they have slowly lead to things improving on Facebook. Now licensed music can at the very least run in the background of big videos on the platform and this is definitely a step in the right direction. While it is still unknown whether or not Facebook would get the rights it wants, the progress made seems to indicate that it might just happen soon which would pose a problem for YouTube.
Photo: Jakub Porzycki/NurPhoto via Getty Images
Hat Tip: Cnet.
Read next: Facebook’s New Report on the Impacts of Lockdowns on SMBs Reveals That 26% of Businesses across the Globe Had to Shut Their Operations Between Jan and May
