People you may know is a feature that the vast majority of Facebook users are probably going to be familiar with in some way, shape or form, and a big part of the reason why that is the case has to do with the fact that this is a feature that is supposed to help people connect with one another. Facebook often tries to boost this feature, and it is understandable that the social media platform would attempt to do so because of the fact that this is a feature that represents a big part of what Facebook stands for, and it helps entice users into staying on the social network and using it far more often than might have been the case otherwise.
It seems like a new update has been rolled out on Facebook and Instagram that is showing you people that you might know in between Stories. This is probably a smart move from the social networking giant to increase engagement on its platform. After you complete one story, you will be shown people you may know for a brief moment in a format that is very similar to that of an ad. The advertisement like placement of this feature is very important to note. Users interaction you may know is in many ways crucial to Facebook’s continued success, and even though there are a lot of glitches that people often complain about it seems like Facebook is doubling down in the hopes that this feature will continue to gain traction.
With all of that having been said and out of the way, it is important to note that a lot of user complaints need to be addressed before the "people you may know" feature can end up becoming as popular as Facebook wants it to be, as some users find this feature annoying and creepy. However, this new update does indicate that Facebook might be willing to take a more innovative approach to this feature which might lead to improvements in the near future.
Hat Tip: Matt Navarra / FDT.
Read next: An insight into how ads work on Facebook
It seems like a new update has been rolled out on Facebook and Instagram that is showing you people that you might know in between Stories. This is probably a smart move from the social networking giant to increase engagement on its platform. After you complete one story, you will be shown people you may know for a brief moment in a format that is very similar to that of an ad. The advertisement like placement of this feature is very important to note. Users interaction you may know is in many ways crucial to Facebook’s continued success, and even though there are a lot of glitches that people often complain about it seems like Facebook is doubling down in the hopes that this feature will continue to gain traction.
Facebook is now showing ‘People you may know’ between Stories (like an ad)#growthhacking pic.twitter.com/HFNT36XxPr— Matt Navarra | 🚨 #StayAtHome (@MattNavarra) June 14, 2020
IG now suggests accounts to follow in stories. New feature? @MattNavarra @wongmjane #instagram #socialmediamarketing pic.twitter.com/prJY1rbx3G— FDT (@fdt_vision) June 15, 2020
With all of that having been said and out of the way, it is important to note that a lot of user complaints need to be addressed before the "people you may know" feature can end up becoming as popular as Facebook wants it to be, as some users find this feature annoying and creepy. However, this new update does indicate that Facebook might be willing to take a more innovative approach to this feature which might lead to improvements in the near future.
Hat Tip: Matt Navarra / FDT.
Read next: An insight into how ads work on Facebook