In spite of the fact that it is one of the newer social media platforms on the market, TikTok has managed to make an enormous dent on the world of social media and has ended up giving well established social media juggernauts such as Facebook a run for their money.
A big part of the reason why that is the case has to do with the fact that it is finding a lot of success in markets that Facebook and other western social networks had not managed to fully crack such as India, Brazil and Pakistan and other developing nations that are becoming newly digitized and where internet access has recently become a lot more widespread than it used to be.
However, while it is abundantly clear that a lot of people are using TikTok, one can’t rely on such subjective metrics to ascertain the success of a company. For a more concrete assessment, statistics are definitely going to be required in a really big way. The stats from SensorTower show that TikTok has had a pretty amazing quarter and that has made it so that it has crossed 2 billion downloads globally on Apple's App Store and Google's Play Store, a true marker of its popularity and success.
For the most part if you were to look into TikTok’s rise you would be amazed to note that this number doesn’t take into account downloads from Chinese app stores, and since this is a China-based app we are talking about the numbers in its home country are definitely going to be quite high all in all.
Another thing to note is that over 315 million downloads happened in the most recent quarter, and this means that TikTok is doing quite well due to quarantines and lockdowns and it might just be growing faster than ever before, something that will be important to keep in mind as it continues to become ever more popular.
Read next: TikTok takes another step towards coronavirus relief and support by introducing the Donation Stickers
A big part of the reason why that is the case has to do with the fact that it is finding a lot of success in markets that Facebook and other western social networks had not managed to fully crack such as India, Brazil and Pakistan and other developing nations that are becoming newly digitized and where internet access has recently become a lot more widespread than it used to be.
However, while it is abundantly clear that a lot of people are using TikTok, one can’t rely on such subjective metrics to ascertain the success of a company. For a more concrete assessment, statistics are definitely going to be required in a really big way. The stats from SensorTower show that TikTok has had a pretty amazing quarter and that has made it so that it has crossed 2 billion downloads globally on Apple's App Store and Google's Play Store, a true marker of its popularity and success.
For the most part if you were to look into TikTok’s rise you would be amazed to note that this number doesn’t take into account downloads from Chinese app stores, and since this is a China-based app we are talking about the numbers in its home country are definitely going to be quite high all in all.
Another thing to note is that over 315 million downloads happened in the most recent quarter, and this means that TikTok is doing quite well due to quarantines and lockdowns and it might just be growing faster than ever before, something that will be important to keep in mind as it continues to become ever more popular.
Read next: TikTok takes another step towards coronavirus relief and support by introducing the Donation Stickers
