Every so often, Google updates its core search algorithm. This is done in an attempt to make it so that users can end up getting higher quality search results, ones that are more relevant to the kind of query that they are making. The previous update was done in January, and just months later Google has announced that it will begin rolling out a new core update for May. This core update is going to take a week or perhaps two to fully roll out to every single user of the service.
Now, this kind of update can have widespread implications. For the average user it can be a good thing, and a big part of the reason why that is the case has to do with the fact that they would get search results that are more relevant in a really big way. However, they are not the only people that this kind of change affects. Content creators and websites take time to get used to a search algorithm so that they can optimize their own content accordingly and make it so that their content corresponds to what the algorithm is going to be ranking sites on.
A change happening can be detrimental to the success of a site or publisher. What’s more is that Google doesn’t usually clarify what kind of changes have been made, instead encouraging content creators and webmasters to work on creating content that is objectively high in quality. With all of that having been said and out of the way, content creators will need to get accustomed to changes that they don’t really fully understand the scope. Only time will tell what kind of changes have actually ended up being made, and for the most part it is important to consider that a lot of content creators and websites will have to change their approach in this regard.
Read next: COVID-19 Top Stories Carousel on Google Search No Longer Demands AMP
Now, this kind of update can have widespread implications. For the average user it can be a good thing, and a big part of the reason why that is the case has to do with the fact that they would get search results that are more relevant in a really big way. However, they are not the only people that this kind of change affects. Content creators and websites take time to get used to a search algorithm so that they can optimize their own content accordingly and make it so that their content corresponds to what the algorithm is going to be ranking sites on.
A change happening can be detrimental to the success of a site or publisher. What’s more is that Google doesn’t usually clarify what kind of changes have been made, instead encouraging content creators and webmasters to work on creating content that is objectively high in quality. With all of that having been said and out of the way, content creators will need to get accustomed to changes that they don’t really fully understand the scope. Only time will tell what kind of changes have actually ended up being made, and for the most part it is important to consider that a lot of content creators and websites will have to change their approach in this regard.
Read next: COVID-19 Top Stories Carousel on Google Search No Longer Demands AMP