People that create content on YouTube are often able to create quite a significant following all in all, and the fact of the matter is that this following is usually enough to create an environment that the creators can use to financially sustain their efforts as well as create a sense of financial stability for themselves in a really big way. With all of that being said, though, a big earner for YouTubers is the ad revenue that they get from the videos themselves, but there is a serious problem that has been facing this part of the community for years now.
The problem we are talking about is called demonetization, and often when this happens it does so for a reason perhaps because the video featured adult themes or was spewing hateful rhetoric but at the same time a lot of creators that worked extremely hard on creating very good quality and harmless content find that their videos have been stripped of monetization which can often create even more problems for them to deal with when it comes to earning enough money to make all of their efforts extremely worthwhile in every single way.
This has resulted in YouTube facing a great deal of criticism because it seems to be making it unnecessarily difficulties for creators to make the most of the kind of work that they are trying to do, and it is understandable that these creators have started looking to other outlets to help them earn the money that they need as well as to create a more sustainable ecosystem in which they can continue working.
This is obviously not a good thing for YouTube since the platform wants to come across as user friendly as well as pro creator, and it is for these reasons that the video streaming and content sharing platform has rolled out the self certification program for monetization. This certification system will involve creators answering questions about their content with regards to the YouTube ad policy, and creators will also have the option to select “none of the above” if none of the potential factors might impact their videos.
The purpose of self certification is to allow creators to have a say in how their content is regulated. Basically if creators accurately assess their own content, the chances of getting unfairly demonetized are probably going to go down by a pretty large margin all in all. While this is not a fix-all solution, it is a step in the right direction, one that most creators would appreciate although some would say that this puts the onus on creators instead of taking responsibility for a broken system.
Read next: YouTube dominates all the major apps, takes away most streaming time on mobile devices
The problem we are talking about is called demonetization, and often when this happens it does so for a reason perhaps because the video featured adult themes or was spewing hateful rhetoric but at the same time a lot of creators that worked extremely hard on creating very good quality and harmless content find that their videos have been stripped of monetization which can often create even more problems for them to deal with when it comes to earning enough money to make all of their efforts extremely worthwhile in every single way.
This has resulted in YouTube facing a great deal of criticism because it seems to be making it unnecessarily difficulties for creators to make the most of the kind of work that they are trying to do, and it is understandable that these creators have started looking to other outlets to help them earn the money that they need as well as to create a more sustainable ecosystem in which they can continue working.
This is obviously not a good thing for YouTube since the platform wants to come across as user friendly as well as pro creator, and it is for these reasons that the video streaming and content sharing platform has rolled out the self certification program for monetization. This certification system will involve creators answering questions about their content with regards to the YouTube ad policy, and creators will also have the option to select “none of the above” if none of the potential factors might impact their videos.
The purpose of self certification is to allow creators to have a say in how their content is regulated. Basically if creators accurately assess their own content, the chances of getting unfairly demonetized are probably going to go down by a pretty large margin all in all. While this is not a fix-all solution, it is a step in the right direction, one that most creators would appreciate although some would say that this puts the onus on creators instead of taking responsibility for a broken system.
Read next: YouTube dominates all the major apps, takes away most streaming time on mobile devices
