Facebook has been moving into a lot of other territories these past few years. It is no longer satisfied with just being a social media platform, it also wants to start moving into the entertainment field and it is doing this by directly competing with YouTube. Facebook has been offering videos for quite some time now and it’s fair to say that it has become quite a popular place for video consumption even though it has not quite managed to attract the same level of attention from content creators who, at the end of the day, make or break a certain kind of video streaming platform.
Another area that Facebook has been lagging behind is live streaming, at least as far as game streaming is concerned. Watching other play video games is a really popular pastime for a lot of people, so much so that perhaps the single biggest content creator on any platform, PewDiePie, built his brand on playing video games. Hence, this is clearly a pretty good market, and this is why Facebook is trying to tap into it with some new features.
According to an analysis by Jane Manchun Wong of upcoming Facebook features, it seems pretty likely that you would soon be able to stream Android games by using Facebook Live. This is an important step for Facebook because it would serve as the platform’s first foray into the field of game streaming, and if this pans out then it could very well result in a brand new player in this field, a player that would have significant clout and would be able to use this clout to its advantage. However, given the mixed success of Facebook Watch, it is also possible that this attempt would fizzle out and Facebook just wouldn’t be able to capture the same kind of audience that other platforms have.
Read next: Facebook' Market Research App Will Pay For Using Voice Recordings Of Users
Another area that Facebook has been lagging behind is live streaming, at least as far as game streaming is concerned. Watching other play video games is a really popular pastime for a lot of people, so much so that perhaps the single biggest content creator on any platform, PewDiePie, built his brand on playing video games. Hence, this is clearly a pretty good market, and this is why Facebook is trying to tap into it with some new features.
According to an analysis by Jane Manchun Wong of upcoming Facebook features, it seems pretty likely that you would soon be able to stream Android games by using Facebook Live. This is an important step for Facebook because it would serve as the platform’s first foray into the field of game streaming, and if this pans out then it could very well result in a brand new player in this field, a player that would have significant clout and would be able to use this clout to its advantage. However, given the mixed success of Facebook Watch, it is also possible that this attempt would fizzle out and Facebook just wouldn’t be able to capture the same kind of audience that other platforms have.
Read next: Facebook' Market Research App Will Pay For Using Voice Recordings Of Users