It looks like Streamers and YouTubers have finally found a way to crack the formula for successfully tackling YouTube’s copyright strike system, which seems to be abused by almost everyone these days.
A quick recap for everyone unaware of the issue, reacting to TikTok videos and streaming are quite popular these days. So, everyone has been trying their luck by uploading such videos on YouTube. However, the videos they react to or the content they stream, usually has some music in it. Due to the music, these videos often get claimed by labels like Warner and Sony, to whom the music belongs.
Due to these copyright claims, it gets difficult to monetize the videos. The video may either get taken down completely, or claimed by the company (which owns the content in the video) and all the ad revenue generated goes directly to the company instead of the creator who posted the video. Why don’t such TikTok videos get claimed, then? The reason is that TikTok is currently partnered with several music labels.
Although, using someone else’s video for commentary purposes, counts as fair use, YouTube’s copyright strike system is out of everyone’s understanding, it seems. Even a video with 10 seconds of copyrighted music is prone to get claimed.
Growing frustrated with these antics, creators have finally managed to find a loophole in YouTube’s copyright strike system. This loophole will allow the creators to post such videos and even get them monetized without the risk of a strike from the owner.
This approach has proven to be quite effective so far in dealing with the overly complicated copyright striking system. Taking inspiration from Conner and Gonzalez, even Video Game streamers have started taking advantage of this loophole.
It remains yet to be seen whether YouTube modifies its algorithm to catch even these covers, but it’s bound to be met with widespread criticism, if it happens. At the end of the day, creators want to have fun and make money through YouTube, and although it's not completely justified for them to use others’ content, recent strictness in YouTube's policies have limited the creativity of creators.
Read Next: YouTube Trends That Digital Marketers Should Pay Attention To
A quick recap for everyone unaware of the issue, reacting to TikTok videos and streaming are quite popular these days. So, everyone has been trying their luck by uploading such videos on YouTube. However, the videos they react to or the content they stream, usually has some music in it. Due to the music, these videos often get claimed by labels like Warner and Sony, to whom the music belongs.
Due to these copyright claims, it gets difficult to monetize the videos. The video may either get taken down completely, or claimed by the company (which owns the content in the video) and all the ad revenue generated goes directly to the company instead of the creator who posted the video. Why don’t such TikTok videos get claimed, then? The reason is that TikTok is currently partnered with several music labels.
Although, using someone else’s video for commentary purposes, counts as fair use, YouTube’s copyright strike system is out of everyone’s understanding, it seems. Even a video with 10 seconds of copyrighted music is prone to get claimed.
Growing frustrated with these antics, creators have finally managed to find a loophole in YouTube’s copyright strike system. This loophole will allow the creators to post such videos and even get them monetized without the risk of a strike from the owner.
- Related: Study - YouTube stars and Instagram influencers, among the highest earning online content creators
This approach has proven to be quite effective so far in dealing with the overly complicated copyright striking system. Taking inspiration from Conner and Gonzalez, even Video Game streamers have started taking advantage of this loophole.
It remains yet to be seen whether YouTube modifies its algorithm to catch even these covers, but it’s bound to be met with widespread criticism, if it happens. At the end of the day, creators want to have fun and make money through YouTube, and although it's not completely justified for them to use others’ content, recent strictness in YouTube's policies have limited the creativity of creators.
Read Next: YouTube Trends That Digital Marketers Should Pay Attention To
