There are two sides to every coin, and the coin of marketing strategy is no different. There is the qualitative side of course, the side that will require you to focus as much as you possibly can on the quality of the services that you are providing. That being said, you should definitely try to focus as much as you can on the quantitative side of your marketing strategy as well. There are trends and statistics that you can use in order to optimize the work that you are doing, and these statistics are going to play an important role in your 2019 marketing strategy.
The only problem with statistics is that it can be rather easy to get side tracked by statistics that are not all that relevant to the actual end goal that you are trying to achieve. When you are trying to work on a marketing strategy you need to get straight to the point and only deal in those insights that currently matter. The infographic below illustrates the most of the stats about conversion rate optimization, mobile commerce, email, re-targeting, video marketing and more.
Key stats from visual:
The average order value of customers referred from Facebook is $55.
A Twitter study finds that 40 percent of its user base say they’ve purchased something as a direct result of a Tweet from an influencer.
Online shoppers are 70 percent more likely to convert when retargeted with display ads.
![20 Digital Marketing Stats to Guide Your 2019 Strategy [Infographic]](https://i.imgur.com/Q6FdFsK.jpg)
Read Next: 20 digital marketing trends and techniques to look out for in 2019
The only problem with statistics is that it can be rather easy to get side tracked by statistics that are not all that relevant to the actual end goal that you are trying to achieve. When you are trying to work on a marketing strategy you need to get straight to the point and only deal in those insights that currently matter. The infographic below illustrates the most of the stats about conversion rate optimization, mobile commerce, email, re-targeting, video marketing and more.
Key stats from visual:
The average order value of customers referred from Facebook is $55.
A Twitter study finds that 40 percent of its user base say they’ve purchased something as a direct result of a Tweet from an influencer.
Online shoppers are 70 percent more likely to convert when retargeted with display ads.
Read Next: 20 digital marketing trends and techniques to look out for in 2019