From the last few months, Pinterest is giving some special attention to the user interface to make it friendlier for the users and to boost this medium for eCommerce.
Few months before Pinterest introduced a chronological following tab entirely dedicated to the people and boards you’re following. However, this time Pinterest has continued the trend by launching an immersive single Pin format for easy scanning from one pin to another, redesigning interface by removing tiled images in favor of a simple single column post just like Instagram. Therefore, from now onward you will enter into the website just from the single tap that will increase the traffic of the website.
Few months before Pinterest introduced a chronological following tab entirely dedicated to the people and boards you’re following. However, this time Pinterest has continued the trend by launching an immersive single Pin format for easy scanning from one pin to another, redesigning interface by removing tiled images in favor of a simple single column post just like Instagram. Therefore, from now onward you will enter into the website just from the single tap that will increase the traffic of the website.
"In continuing to respond to Pinner feedback, today we’re launching an immersive single Pin format for easy scanning from idea to idea. And, now just one tap on a Pin in the following tab will take you to directly to the website for more information from the creators, driving traffic to influencers, publishers and brands.", said Pinterest in a press release.This will definitely give users more control over selecting the choices by allowing to toggle between chronological or not, algorithmic recommendations or not, or a mix. We are observing that Pinterest is losing its distinctly Pinteresting style becoming more commercialize we hope so it will not affect the original essence of the social media discover, which Pinterest is famous for. Whereas, I see the future Pinterest standing with Instagram.
Related: Social Media Hacks - 7 Pinterest Marketing Strategies to Drive Better Business Results Right Now (infographic)