Are You Sending Targeted Marketing Campaigns or Bad Poetry - #infographic

Bad content is similar to bad poetry, but it's not always as easy to spot. The next time your create a targeted marketing campaign, keep the following points in mind.

It's difficult to meet the growing demand for content, but don't blindly follow others. If you want to be seen as a thought leader, you need to add a fresh perspective.

In order to create a targeted marketing campaign, place yourself in the position of your best buyers. Your goal should always be to provide value.

Take a look at this inforgraphic from Zoominfo for more insights on how to create a targeted marketing campaigns.