When you get right down to it, content creation and sandwich artistry have a lot in common. In both cases, you’re trying to delight the person you’re creating for. It takes the right ingredients in the right combination to make something that is a joy to consume, but also leaves them feeling satisfied (or even better, wanting just a bit more).
So if your content has been feeling crusty or stale, be a hero to your customers by creating a perfectly published content sandwich. Keep the bologna to a minimum, add a dash of rye humor to give it a tangy zip, and you can be sure your content will cut the mustard.
H/T:
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