When we start our own website, the only thing that comes to mind is how we can drive traffic over to our site. Guest blogging gives us that edge. It is when we write on someone else’s site, per their permission of course, in order to invite traffic.
Not only that, but we can also use guest posting to provide good backlinks. Of course, those are some of the methods that have been going on for years now. This means that it is likely that it won’t get you a lot of traction as it did years ago.
We’re not saying that they won’t work, but that they’re just too generic. It is here that we’d like to advise you to look for alternative ways to guest post. It is nice that you are able to pitch ideas to your host bloggers, but it would also be best to keep a spreadsheet with you.
You have to constantly update your spreadsheet, ensure that you do not pitch the same idea to your host blogger and find various openings like the following.
Understand The Criteria Of Finding Relevant Blogs
If you want to capitalize on guest blogging, you need to look for blogs that are in sync with your niche. As a matter of fact, you should look for blogs that fit the given criteria:• You have to engage the readers. This means that they have to comment on your post and share your content on their social networks.
• The content has to be focused on your niche.
• It has to bring traffic to your blog
• The host blogger has to be active on social media. As in your content has to be shared on all social networks.
• It permits you to put one or two backlinks to your post.
Use Google Searches
Google is high on the list of search engines that can help you find openings for guest posting anywhere. Here some of the best keywords search that you to blogs that accept guest posting. All you have to do is replace the word keyword with keywords related to your niche.• keyword "guest post" — e.g: social media "guest post"
• keyword "submit a guest post"
• keyword "accepting guest posts"
• keyword "guest post by"
• keyword "write for us"
The searches will take you straight to a blog’s guest post guideline page, submission page or actual guest posts by other writers.
Google Reverse Image Search
This one is a pretty hot deal. All you have to do is find a rival blog writer who tends to guest post on plenty of high-quality blogs in your niche. Then take the URL of their headshot and post it on Google’s reverse image search.And there you have it! You will see plenty of sites on where they have guest posted. That gives you more than enough leverage to help you get started.
Wield the power of Google+
This is your chance to explore the uncharted territories to find your guest posting opportunities. Be warned, though; you may end up getting only a few results. But make no mistake; it is worth a try.
With Google+, you can find the same or even a wider range of search strings that match your niche. You can use the ‘Most Recent’ option to find the latest blogs to guest post on. This will increase your chances of making a good start.
Marcus Sheridan, Neil Patel, Danny Iny and Gregory Ciotti are just some of the names that you should be familiar with. You can find plenty of results using Google by typing the name of the blogger with the search phrase "guest post by".
Look for Professional Guest Bloggers
The best kinds of guest bloggers that you can find are obviously those with an incredible rep and ones that go well with your industry. If you continue to read blogs that are in sync with your industry, you will be able to get a better grasp of the craft of guest blogging.Marcus Sheridan, Neil Patel, Danny Iny and Gregory Ciotti are just some of the names that you should be familiar with. You can find plenty of results using Google by typing the name of the blogger with the search phrase "guest post by".
For example: Neil Patel "guest post by"
This will reveal all the sites written by only the most renowned guest bloggers.
You can post your content on those sites as well. It would be a great bonus if you actually know any of those prolific bloggers who can then put in a good word for you to the owners of that site.
We recommend you use the following tools:
• analyzebacklinks.com
You can post your content on those sites as well. It would be a great bonus if you actually know any of those prolific bloggers who can then put in a good word for you to the owners of that site.
Competitor’s Backlinks
You can look for guest posts done by your rivals, especially the ones that were influential in their marketing strategy. In this case, you’re better off using backlink checking tools to search for your competitor’s backlinks and see if they have written any blog that matches your industry.We recommend you use the following tools:
• analyzebacklinks.com
• moz.com/researchtools/ose
• majesticseo.com
You can even use Google and type in competitordomain.com and use the phrase "guest post". Just remember to replace competitordomain.com with the domain name of your competitors. It will reveal all the sites and blogs that your rivals have guest posted on.
We hope that this will be enough to help give your brand more visibility.
Author bio:
Jessica Barden works as a guest blogger for WritingBunch . She is more than willing to lend a helping hand to aspiring bloggers from around the world.
