Content marketing - every internet and social media marketer talks about it and more than half of companies are already consistently producing content.
But what exactly are they doing? Which tactics are they relying on? Are they seeing the return on investment? What does the future hold?
Get the answers and more in this infographic which comes courtesy of uberflip.
Some key stats are:
Content marketing costs 62 percent less than traditional forms of marketing.
58 percent of businesses plan to increase their content marketing budget.
78 percent CMOs think content is the future of marketing.
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| The State Of Content Marketing In 2014 |
