Social media has transformed the way we communicate, how we consume content, and the speed at which we demand marketers respond to our needs.
Today, it's important for brand and marketers to be agile - to adapt to consumers' dynamic and synchronize with modern tech culture. Companies that can't provide real-time, relevant content and experiences will become obsolete.
In a mission to leverage cultural insights to elevate brands' efforts in all aspects of marketing and innovation, the folks at sparksandhoney have unscrambled the myths about social media to help you stay in sync with shifting online habits.
