Social media has rapidly displaced traditional e-channels as consumers' preferred method of interacting with each another and brands.
Currently, the social giant Facebook alone has more than 1.2 Billion members of which 56 percent check their accounts on a daily basis, Twitter and LinkedIn have 200+ million users, while half of users under 35 seek social media product recommendations from friends and family.
So what's this mean for you?
If your potential customers are social media savvy, having a strategy for leveraging these channels is imperative.
Here's an infographic created by infotech outlines why your business need to be in the social space and how to get started today.