There is still time to set up a social page for this holiday season like Mother's day or Christmas. Read some useful tips to grow your online sales.
- Offer personalized seasonal promotions - Facebook's Social Graph and Google Analytic can be used to understand a visitor's preferences and therefore show the best products and/or services to a shop visitor.
- Leverage 'word of mouth' recommendations - Shopping is a social task and when shopping on social sites, people can like products and share them with their friends leveraging 'word of mouth' recommendations.
- Provide users quick navigation - Promote new and seasonal products and promotions with quick navigation elements based on the previous year's favorites.
- Leverage marketing consistency - Echo the messaging and creative concepts from other marketing activities such as email offers across all customer contact points.
- Drive traffic from and to other channels - A pop-up shop allows you to drive traffic from your website to Facebook and vice versa.
- Offer free shipping