Content marketing helps brands acquire customers by creating and publishing a range of content that is relevant and valuable. But Jumpstarting your content marketing efforts can be an uphill battle if you don't have the right set of tools in place to get the job done. So it's time to think like a journalist and a marketer to offer your audiences content that is both useful and entertaining, similar to the value a publication brings to its readers. The Social Media Strategies Summit team has gathered stand-out examples of five tools across five categories of content marketing including, content curation, content creation, finding writers, content promotion, as well as content marketing analytics and tracking. This is not a comprehensive list, simply 25 tools that you can use to augment your brand's content marketing strategy.
25 Outstanding Content Marketing Tools For Brand - infographic |
Curation - These tools help in the process of discovering and gathering a range of web content related to a particular topic, then displaying it in a meaningful and easily digestible format.
- list.ly
- storify.com
- curata.com
- magnify.net
- aboutecho.com
Creation - These tools are most useful in helping you visualize digital content without outsourcing to designers.
- knowledgevision.com
- corp.lingospot.com
- visual.ly
- prezi.com
- issuu.com
Finding content writers - In order to create great content for your brand, you have to have someone do the work. These tools help you find writers and possibly designers to create all that great content you have in mind.
- scripted.com
- contently.com
- skyword.com
- zerys.com
- writeraccess.com
Content promotion and distribution - Having great content isn't enough if it's not distributed to a wide or target audience. These tools aid in making sure your content is seen and clicked.
- bufferapp.com
- outbrain.com
- contentblvd.com
- gravity.com
- onespot.com
Marketing analytics and tracking - Once content has been distributed across platforms, use these tools to track engagement and analyze effectiveness.
- webtrends.com
- act-on.com
- marketo.com
- genuis.com
- pardot.com
Hiii Irfan,
ReplyDeleteThanks for sharing a nice collection of Content Marketing Tools. usually we search on web for these tools but to get at a list or place is rare. In this article you 20+ Content Marketing Tools are available, and which is enough for bloggers. thanks Bro....!!
I'm so glad you liked it Amit.
DeleteThis is very informative Irfan :)
ReplyDeleteThank you so much :)
Hi Irfan,
ReplyDeleteI've only heard of a handful of these resources, so find your infographic VERY valuable. Will bookmark the site and return on a regular basis. I found you through BizSugar.com by the way.
Great site - thanks for what you do!
Talk soon,
- Carol
Thanks for the great infographic, very useful collection of marketing tools. Any thoughts as to producing a similar post about all free tools?
ReplyDelete